Driving High-Value Behaviors in Medicaid Plans: Medicaid rewards and engagement programs to activate hard-to-reach members and close gaps in care

When Medicare members had access to both an online Stress Reduction program and online redemption for the rewards program, participation was higher overall.

Member engagement programs have been shown to drive high-value behaviors, improve health outcomes and boost quality measures. As CMS moves forward with the implementation of a mandatory quality rating system for Medicaid health plans, and more and more states liberate their rules around wellness incentives, the time is right for Medicaid plans to develop rewards and engagement programs for their members—mobilizing plan performance and economic return.

This white paper will walk through the five elements of a successful engagement program specifically designed to activate high-value behaviors in the Medicaid market.

Download the White Paper