White Paper: Driving Healthy Behavior Through Rewards and Incentive Programs

Rewards and Incentive programs are nothing new—the commercial industry has been utilizing them for years to build trust, affect consumer behavior and boost retention. Now, Medicare Advantage plans can offer rewards and incentives to members for healthy behaviors thanks to 2014 CMS regulations.

This white paper will walk through the seven steps of a winning rewards and incentive program within health care (with insights from top consumer loyalty programs) and share concrete examples of successful applications.

Download the White Paper